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    A weekly look at how charities can communicate better with donors through design.

The Flat Fundraising World

I was reading Laurie Pringle’s Tent Card Trilogy post last night about her recent experience with the Reach For The Rainbow Gala and her donation tent cards.

Laurie is among the new generation of fundraisers who believe in the concept of the flat fundraising world, creative commons and complete transparency in what she does – and how she does it – for better or worse. And I applaud her on sharing her experience with the Gala and her disappointment with the result – specifically in attempting to garner donations from the participants.

I think any charity who relies heavily on special events for their main means of fundraising might learn a thing or two from Laurie’s experience.

I would invite you to read Laurie’s post and if you have any thoughts or ideas to share – you will.

That is the beauty of the flat world, in that we can learn and grow from one another’s experiences and challenges – and more importantly – stop treating our knowledge and thoughts like a poker hand.

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